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Service design

Practicing one full iteration of the user journey sprint with all the associated tools.
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The user journey sprint

The user journey sprint allows you to optimize or create user journeys by avoiding friction points and creating magical moments.

The service designer workshop allows you to practice and replicate such a sprint in your organization.

Such training is trainer-led. The live training is available intra company.

You become certified in service design.

The price list is available per session by clicking on the blue thumbnail with a date below.

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Method, tools & certificates

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Only the facilitated online (equivalent to 22H) is available in inter-company trainings. It consists of 5 weeks with 5 asynchronous modules, 5 video conferences.

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Every team is key for success

To help your teams to transform through innovation

Discover our model

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Le public & les pré-requis

Anyone who wants to experiment Service Design with a User Journey Sprint to innovate by being user-centered: Web : UI / UX designer, webdesigner, webmaster, web developper ; DSI : digital project leader, product manager, product designer, product owner ; Marketing : innovation lead, product manager, experience designer, brand designer ; RH : CSR manager, transformation manager, training.

What you learn

  • Understand the Service Design mindset in User Journey Sprint mode.
  • Acquire an effective user-centric innovation methodology to quickly improve journeys.
  • Learn about the process and its tools.
  • Experiment with immersion and observation to collect user information
  • Identify friction points as unmet user needs.
  • Brainstorm improvements to the user journey and invent wow moments to create an experience
  • Prototype and test with the scenario service and 2D, 3D scenes.
  • Iterate with a roadmap. Describe the solution with the service blueprint.
  • Experience an agile work culture based on empathy, prototyping/testing and iteration.

These objectives are aligned with the certification skills framework Innover et transformer and the framework designguides.org
Note : designing a service is an holistic approach including digital if needed

[[en]]The user journey map [[fr]]Le parcours utilisateur

Last update on April 12, 2024

The learning program

Click to discover the program in details

The learners' experience

The learners' feedback invites us to develop learning by doing workshops in iteration meeting their evolving needs. You are invited to apply filters per training type and audience since June 2020.

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8 out of 12

Surname Name
Digital strategist

[[en]]Soon fully automated.[[fr]]Bientôt automatisé

Surname Name
Digital strategist

[[en]]Continuous feedback is critical for us, trainers.[[fr]]Le feedback continu est pour nous important, trainers

Surname Name
Digital strategist

[[en]]See more comments
[[fr]]Découvrez plus de feedback

Certified dthinking trainings

Get your own certificate

And you publish it on your linkedin profile to gain visibility & credibility. Of course, it requires practising again and again. We help you to accelerate your growth with your new competencies!

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Part of training paths

Choose which key role of our innovation & transformation model you would like to play in an organization. And you gradually follow the training courses to acquire the skills required to become one.

Lead Product Design UX

The Product Designer is co-responsible with the UX Development Team to design and validate the digital solution with the users. He/she has competencies in UX, UI and service design to interact with his/her teams. He/she has an adaptive leadership. The Sprint Facilitator helps him/her to run some UX or service design sprints. The Agile Team Coach helps the teams to become high-performing.

Sprint Facilitator Lead

The Sprint Facilitator Lead helps the organization to transform itself through collective intelligence with the sponsorship of the Creative Leader. He supports the Sprint Facilitators. He has adaptive leadership without direct authority. It relies on the Transformation Catalyst and Agile Team Coaches to help the organization and its teams become "high-performing".

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